14. What is GEO-Targeting?
Geo targeting in geomarketing and internet marketing is the method of determining the geolocation (the physical location) of a website visitor and delivering different content to that visitor based on his or her location, such as country, region/state, city, metro code/zip code, organization, Internet Protocol (IP) address, ISP or other criteria.
For Further Information please refer to your Series 2 White Paper 1, "GEO-Targeting the Masses"
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