Website conversion is measured by the number of visitors who perform a desired action on a website in comparison to the total number of website visitors.

For instance, if your website is used to display information on large ticket items such as housing or automobiles a person who either contacts you via a contact form on your website would count as a conversion or lead. If you have an e-commerce or retail site where products are actually sold and payment is processed online then each sale counts as a conversion.

We maintain a conversion mind set when designing a webpage and install Google Analytic's so you can effectively measure your website visitors activities and conversion rates.